Yesterday I watched a video from Microsoft Advertising and new I should have paid more attention to it rather than being distracted by all the excitement around the beta of Windows Live Essentials. As it turns out that video actually indicates Microsoft are planning to release Windows Phone 7 in October of this year.
Microsoft are showing advertisers how the new mobile OS can be utilised by them in three different ways, in apps, on the Live Tiles or through notifications, toasts. I am very interested to see how advertisers view the new OS.
Obviously until Microsoft actually confirms the launch date for Windows Phone 7 it could change but this fits well with what I have heard and is a more precise date than “holidays 2010”; we might *only* have 5 months to wait!












